WILLIAM REED
“The biggest room in the world is the room for improvement. If you think you know, chances are that you are missing your best resources and opportunities right in front of you. If you are trying too hard, you are already doing the wrong thing.”

PHOTO BIO

BIO

First came to Japan in 1972 as a foreign exchange student at Waseda University, graduating from Earlham College in 1974 with a degree in Japanese Language. Masters Degree in Education from University of Missouri at Columbia in 1977.

After working for several years as a school teacher in Virginia, entered the family business from 1979~1982 working in sales of industrial rubber products. Returned to Japan in 1983 working as a freelance translator. Founded Reed Research, Ltd. in 1989, specializing in translation for the automotive aftermarket. Also worked as an automotive journalist and founded the Japan Office of the Specialty Equipment Market Association (SEMA) in 1998~2002.

Began Aikido in 1972, eventually earning professional rank, and currently hold the rank of 7th-dan, as well as professional teacher certification in Shodo as a brush calligrapher, as well as writing several books on Aikido and Japanese culture.

In 2002 became certified as a Mind Mapping Instructor, and wrote a number one Amazon bestselling book on Mind Mapping in Japanese in 2005. Became certified as a Guerrilla Marketing Master Trainer, conducting training in Creativity and Marketing for Japanese and multinational companies, as well as writing several books in Japanese on creative thinking and marketing. Published 2 bilingual newsletters monthly for 2 years during this time, Will Reed’s MIND MAPPING STRATEGIES and GUERRILLA MARKETING GENIUS. During this time I did numerous speaking and training engagements in Japan as well Australia, Singapore, and the Philippines.

I teach classes and occasionally lecture at several Japanese universities, as a guest lecturer for Okumajuku at Waseda University, as a Nanba Physical Finesse and Tap Dance Instructor at Toho Gakuen College of Music, as a guest lecturer with an eLearning course in Japanology, and Wealth Dynamics for Entrepreneurs at Hitotsubashi University MBA Program.

I continue to write actively as a pro-blogger, and have a syndicated column called Creative Career Path with Daijob.com online and also published weekly in the Daily Yomiuri Newspaper.

Became a member of XL (Extraordinary Lives) in 2007, and certified as a Senior Practitioner in Wealth Dynamics in 2009. Recognizing that the key to marketing was personal branding and communication, I became certified as a World Class Speaking Coach in December 2009, dedicated to helping executives and managers communicate their core message with impact, and influence their teams to support their success.

TESTIMONIALS

“William helped us to unleash the hidden potential of our employees across the organization. He supported us with the implementation of Mind Mapping, Guerrilla Marketing and presentation skill techniques. His professionalism and interpersonal style helped him to gain acceptance with the team immediately. All of this coupled with a great sense of humor. Japan would not be the same without William!”

Konrad Labuschagne
Operating Officer, Division Manager, Marketing Division
Nippon Boehringer Ingelheim Co., Ltd. (currently NBI Venezuela)

“William Reed conducted a one-day Train-the-Trainer session for TOSHIBA HR Managers from our ASEAN branches. His presentation as a Facilitator was the best that I have yet seen in my career. He not only presented extremely well, but also showed us the keys to how to do a successful presentation.”

Jun Morita
Global Leadership Development
TOSHIBA Human Resource Development Corporation

“William Reed conducted a program for our team on Marketing and Presentations. His style is contagious, and extremely catching. I have hardly met such a happy, curious, and contagious person, and there seems to be no cure! His teaching style and content will open your eyes as to how to be positive and fully enjoy what you are doing.”

Michel Korenian
Associate Director, Marketing
Companion Animals
Merial Japan limited

“As much a training in how to live as how to market. I’ve taken many courses in marketing, but William Reed’s training is unique among them. His high energy makes learning a pleasure and a constant discovery.” ~C.O.

“William’s training is enjoyable, his stories interesting, and his presentation style with slides and music is extremely cool! I learned most how to think out of the box, and the value of constant and enthusiastic curiosity. I’ve become much better able to capture ideas and communicate them to other people. ~M.M.

“I was impressed. Thank you very much for the training! In an industry where we tend to be held back by restrictions, I’ve learned through William’s training how to think through new and alternative ways of doing things. I’ve gained confidence not just in my strengths, but the importance of sharing a cooperative atmosphere with the team.” ~ M.K.

Merial Japan Marketing Team Members

“The 2 day course on Creativity in Business that William Reed provided blew our people away and the feedback has been extremely positive, ranking as one of our most popular training programs to date. William’s delivery is infectious and he talks on a range of topics from visual thinking and memory techniques to personality analysis. I was amazed that William could cover so much content so well and present in such an effective manner that I can easily recall most of it! I can already see the people involved in this course are putting this to use and they are now thirsty for more and the word of mouth has spread in the company that we should provide this for everyone.”

Gordon Watson
CEO, AIG Insurance, Korea (now CEO of AIG Asia)

“William Reed conducted a team building session for our Japan-based commercial officers and staff. The positive results were immediately apparent by the increased level of enthusiasm and high quality of presentations by staff on our core commercial messages. Several staff commented that William Reed’s passionate belief in the benefits of Guerrilla Marketing helped convince them they could do it, and his presentation won high evaluations from all participants. The training was supportive to our mission, and we are eager to do follow up sessions to keep up the momentum.”

Elizabeth Battaglia
Commercial Officer, American Embassy
U.S. Commercial Service Tokyo

“Will teaches people how to get a greater return on their investment in intellectual capital. How to fish for ideas, remember more of what they have read, and convert those ideas into practical business solutions. His seminars generate consistently positive feedback, and the participants produced high-quality Mind Maps demonstrating what they had learned. He presents practical thinking tools with humor and clarity, equally well in Japanese or English.”

Larry Purdy
Vice President of Training and Development
Citigroup Japan

“William Reed presented useful information on teamwork for our multinational staff, in an entertaining and practical manner. His approach was interactive and insightful, and nicely adapted to our training requests.”

Shoko Fujii
HRD Specialist
Nokia Japan

“Will Reed is a winner in every part of life, including his uncanny ability to transform others into winners as well. Anyone who is coached by him will emerge a better person in every way. He typifies the Guerrilla of the Century because although he started from a lofty platform, he gets smarter, wiser, better informed, more connected, more aware, and more successful every day. As a trainer of others and a practitioner of the guerrilla business arts and sciences, he is a true Hall of Fame Guerrilla Marketer.”

Jay Conrad Levinson
Author, “Guerrilla Marketing” series of books
 (The bestselling marketing series in history)
Guerrilla Marketing Association

“We asked William Reed to conduct presentations skills training for the members of our overseas business expansion development team at Autobacs. The training session was fast-paced and smooth for the fun and clarity of the exercises. He showed us how to use Mind Mapping to prepare and enhance a presentation, and by the end of the day participants could see visible improvement in their own skills and presentations. We intend to expand his training into a series, not just for our overseas development, but also in the leadership training for our domestic store managers.”

Yukio Ishii
Autobacs Seven
Store Support Center, Human Resources Development Project
Group Planning Manager

“Within the first month of working together, having set a goal to get published by the end of the year, I already found myself quoted in one article and having published. Business development goals are also ahead of schedule. Beyond ‘mere’ goal-setting and marketing basics, Will has shown a genuine interest in my business and in my professional growth. I can think of no higher testimonial than signing up for more coaching (I am!). I highly recommend Will’s coaching to other professionals. As a source of energy, humor and ‘guided motivation’ toward results, he’s an A player.”

Andrew W. Silberman
President
Advanced Management Training Group, K.K.

“William Reed’s presentation on Guerrilla Marketing for Entrepreneurs in Japan was both highly informative and entertaining. His enthusiasm for Guerrilla Marketing is highly contagious! I have personally adopted many of the tactics in promoting EA-Tokyo and had great results. If you want your staff or group members to catch the Guerrilla Marketing bug, William is the man to spread the word!”

Dave Mori
President
Entrepreneur Association of Tokyo

“William Reed spoke to a well-attended meeting at the German Chamber of Commerce, and introduced fresh perspectives on how to market in Japan without spending lots of money. His enthusiasm was contagious, and he involved everyone in the room. We look forward to learning more!”

Verena Urbschat
Deputy Head of Membership Services Department
German Chamber of Commerce in Japan

“It was truly a pleasure having you as our guest speaker . On behalf of FEW, I would like to thank you for dedicating your precious time in supporting FEW and for giving a marvelous, inspiring presentation about Guerrilla Marketing. With almost 80 members and guests it was a very well attended meeting and shows how big the interest in Guerrilla Marketing is. Explaining about the 30-second-message and having everyone practice it gave everyone in the audience an easy way to standout from the crowd from now on. It was all the hands-on advice, that could be used right away, that members appreciated most.”

Petra Wels
Program Director
Foreign Executive Women (FEW)

“Will Reed has an uncanny ability to give you the ‘right’ resources for your business.  I refer to him as ‘Resource Man.’  Any person would be lucky to have Will as a friend or a business associate because he has a genuine concern for helping people first and foremost.  Helping people comes very naturally for Will and he does it very effectively and in an effortless manner.”

Michael Brown
Guerrilla Marketing Associate

EXPERIENCE

Interested in Japanese culture from an early age, I came to Japan in 1972 at the age of 20 to embark on a lifetime study of Aikido, Japanese language and culture. Becoming an entrepreneur and starting my own company in 1989, I kept one foot in the world of business, and one foot firmly in the world of training and teaching the martial art of Aikido, as well as actively pursuing a career in writing for business, effectively walking the path of the Renaissance Samurai. Working as a professional translator and with years of public speaking and training in Japanese, I became bilingual and bicultural, as well as dedicated to lifelong improvement investing in ongoing training and certifications in marketing, creativity, speaker training and coaching.

My blog is dedicated to providing insights and tools for Entrepreneurs seeking a Creative Edge through themes of Mastery in Japanese culture to improve personal branding, energy, and awareness.

Read William Reed’s MANGA STORY!

ASSOCIATIONS

Wealth Dynamics Senior Practitioner
World Class Speaking Coach
Guerrilla Marketing Master Trainer
Aikido Yuishinkai 7th-Dan Instructor
Carre Moji Practitioner-Sommelier
Mandala Chart Association Board Member
Nanba Instructors Assocation

MEDIA/PUBLICATIONS

Blog: Entrepreneurs Creative Edge (Practical Wisdom at the Creative Edge!)

Column: Creative Career Path (also Syndicated weekly in the Daily Yomiuri Newspaper)

William Reed MANGA STORY in 10 Acts!

Webbrain: Nanba: Art of Physical Finesse (Created with PersonalBrain!)

ENGLISH Books:
Ki: A Practical Guide for Westerners (Japan Publications, 1986)
Shodo: Coordinating Mind, Body, and Brush (Japan Publications, 1989) Ki: A Road That Anyone Can Walk (Japan Publications, 1991)

JAPANESE Books:
Note Taking and Memory Mastery through Mind Mapping (Forest Publications, 2005) Amazon No. 1 Bestseller!
7 Principles of Thinking Like DaVinci (Translation, Chukei Shuppan, 2007)
Guerrilla Marketing for Mindshare (Kodansha, 2007)
Power of Flexible Focus (Shuwa Systems, 2007)

PUBLIC SPEAKING

William Reed is available for Keynotes, Lectures, Seminars, and Coaching on Wealth Dynamics, World Class Speaking, and Guerrilla Marketing.

CONTACT INFO

E-mail: reedwill@mac.com
TEL: 080-6557-0023

BLOG: http://www.EntrepreneursCreativeEdge.com

Japanese link: Boss Japan/Wealth Dynamics
Japanese Website: Reedcom.jp

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